Let’s study the importance of optimizing web images in detail: Here are the answers - Image optimization helps in improving page load speed, boosts websites' SEO ranking, and improves user experience. If your website takes more than 3 seconds to load, users are more likely to abandon it, which will drastically increase your bounce rate, and eventually affect your conversions. The importance of images in connecting users to your products has been proven. An example of image optimization & smart crop Importance of Optimizing Images on Website Combined with a global content delivery network (CDN) for faster delivery, it can improve your website performance significantly. Enter ImageKit, an intelligent Image Optimization tool, which optimizes images using an intelligent compression algorithm. Image optimization can be done in different ways, be it by resizing the images, caching, or by compressing the size. Optimizing web images is a process of delivering high-quality images in the right format, dimension, size, and resolution while keeping the smallest possible size. Image optimization is the only solution for this problem.
If the page takes more than 3 seconds to load almost 40% of visitors tend to leave that site, thus increasing the bounce rate.
If we are able to reduce the size of these images without reducing the image quality, then it will have a direct and positive impact on page load speeds and user-experience of visitors on your websites.Īs per Gomez and, half of the users love sites which load in less than 2 seconds. According to HTTP Archive, on an average, around 64% of a website’s weight is comprised of images. The importance of images on e-commerce, travel, and media websites has been increasing over the time. We love to interact with visuals rather than words.
They say, “a picture is worth a thousand words”, which is undoubtedly true.
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